Montreal, QC

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NBA Beat


Creative direction & motion design

ServicesTreatment, Conception, Motion

ClientNBA

AgencyPoweredby.tokyo

Our task was to bring to life Gaku Keito’s manga prints for the 14th episode of the NBA Beat series.

We fully immersed ourselves in the Gaku Keito universe to craft bold animations that stayed true to the artist’s vision. The creative direction of these sequences elevated the final video production, which enjoyed great success across the web.

NBA Beat — manga illustration by Gaku Keito with the NBA logo
NBA Beat — black-and-white manga illustration of basketball players by Gaku Keito
NBA Beat — manga character drawn by Gaku Keito, black and white
NBA Beat — manga sketch of a player’s hand on his chest

More than 2 million views in 2 days!

NBA Beat — NBA Beat logo over a wall of manga books
NBA Beat — NBA Japan tweet of episode 14 with Gaku Keito drawing
NBA Beat — NBA Beat logo over a wall of manga books
NBA Beat — player on a colourful outdoor basketball court in Tokyo

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