McDonald's
Creative concept & editorial direction
ServicesTreatment, Editing
ClientMcDonald’s
AgencyCossette
Our task was to develop the concept, craft a director’s treatment, and edit the commercial for Kerwin Frost’s McNugget Buddies.
Working closely with the director, we built a concept allowing us to disclose something we couldn’t actually show just yet… Kerwin Frost’s McNugget Buddies. To go above and beyond, we gave the entire piece a bold, 90s-inspired aesthetic treatment and delivered a dynamic edit designed to grab the viewer’s attention.
Kerwin Frost and his McNugget Buddies.
Here’s the commercial exactly as it would have looked in the 90s!
