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Colorful motion system & flexible toolkit

JÄGERMEISTER

Our task was to develop a director’s treatment and craft a motion system for Jägermeister’s Around the Block global campaign.

We were the creative team behind the first four episodes in Tokyo and we set the visual tone for the whole campaign. To match Jägermeister’s vibrant nightlife world, we designed a bold and colorful motion graphics system, which we then turned into a flexible toolkit for directors all around the world.

  • CLIENT — Jagermeister Global

    AGENCY — Poweredby.tokyo

    SERVICES — Creative direction, Motion graphics, VFX, Motion Systems, Motion Toolkit


    TEAM — Director, DP, Editor Issam Kéchouri — Sound engineer Nico Amblard — Sound design Romain Guedj — Color grading Cody L Sandberg — B-Cam Ryad Ayate — Photograph Kageaki Smith — Logo Yuta Sasaki — Talent MIYACHI, DOOOO, KZM, CHISE NINJA

Ep1: Doooo

Ep2: Chise Ninja

Ep3 : Kzm

Ep4 : Miyachi

Our motion system in action.

We also had to adapt the entire motion system into 9:16 versions for social media.